Advertising signs glossary
Advertisement: an advertisement or sign that is visible from a road or other public place and includes a structure that forms part of the advertisement or sign, or to which it is attached, or on which it is exhibited.
Some documents on this page need Adobe Reader to view or print them. You can download Adobe Reader for free.
Commercial Character Building: a premises indicated on the Scheme Maps in Brisbane City Plan 2014 which include buildings that usually have the following characteristics:
- constructed pre 1946
- a non-residential gross floor area of less than 250 square metres
- built to the alignment
- an awning over the footpath
- designed for commercial activities or for use as a corner or local store or a small shopping group
First party advertising: the advertising of any product or service which is produced or performed at the premises on which the advertisement is located.
Heritage place: a place identified as of cultural heritage significance and listed in accordance with the Queensland Heritage Act 1992 or listed as a Heritage place in City Plan 2014.
Large development: a development where the impact of advertising is intensified because of the scale of individual signs or the exhibition of multiple types of sign, both on and off a site. Examples include shopping centres, motor vehicle sales yards and new residential estates.
State controlled road: a road so designated under the Transport Infrastructure Act 1994.